Poppet is personal for me. In a small (pocket-sized, if you will) corner of idealism, I often daydream about better options and affordability for my three buns (Maze, Elliot, and Arlo), who are my whole world. With Poppet, I wanted to bring some lightness, wit, and heart into a market that often overlooks pets like them. Hopefully, it sparks a little inspiration for all of us to do better for our littlest companions.